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Consumer Privacy

Online privacy debate at IAB leadership summit

Online privacy -- Pam Dixon will participate in the IAB's formal privacy policy debate as a privacy and consumer representative on Tuesday, Feb. 26. This marks the first time the IAB annual leadership summit has hosted a formal policy debate. The debate will be moderated by Katy Kay of Advertising Age.

Consumer experiences of job searching and online reputation

Reputation and privacy -- Pam Dixon spoke at the Southwestern Law School Privacy Conference on the topic of reputational privacy Friday the 22cnd along with Neville Johnson and Paul Tweed. Dixon highlighted three key consumer situations WPF assisted with recently, discussing the employment challenges consumers faced when harmful material was available online during the job search process.

WPF on CES Panel on Facial Recognition

Facial recognition -- Pam Dixon spoke at a CES panel on privacy issues in facial recognition technologies as part of the Leaders in Technology program at CES. The panel was moderated by Tony Romm of Politico and included FTC Commissioner Maureen Ohlhausen and Harley Geiger, legislative counsel for Representative Zoe Lofgren. Dixon spoke on the need for increased work on consumer options in a "sensor rich environment where there is no option to opt out by walking out." Referenced in the panel was WPF's report on digital signage and facial recognition, The One-Way Mirror Society.

Press release: Put the Consumer First and Focus on What is Important

July 11, 2012 San Diego, California -- Today the World Privacy Forum published a comment essay by executive director Pam Dixon urging all privacy stakeholders to focus on the consumer during the Commerce Multistakeholder privacy process, set to get underway tomorrow. "We must put the consumer first and focus on what is important," said Pam Dixon.

WPF files comments with US Department of Commerce; Asks that the full Consumer Privacy Bill of Rights be applied to MS Process

WPF comments on Multi-Stakeholder Process -- WPF filed two sets of comments with the US Department of Commerce regarding the MultiStakeholder Process and the privacy topics to be taken up. The first set of comments were WPF's formal filing of the joint Civil Society MultiStakeholder Principles on behalf of WPF and the American Civil Liberties Union, Center for Digital Democracy, Consumer Action, Consumer Federation of America, Consumers' Union, Consumer Watchdog, Electronic Frontier Foundation, National Consumers' League, Privacy Rights Clearinghouse, and US PIRG. The second set of comments were WPF's own comments to the Department. WPF urged the Department to employ a fair process, choose focused topics, and to apply the full range of the Consumer Privacy Bill of Rights to each topic.

Leading Civil Society Groups Agree on Key Principles: the Commerce Privacy Process Must be Fair, Transparent, Credible

MultiStakeholder Privacy Principles -- The World Privacy Forum has led an effort to craft a set of principles with the nation’s leading civil liberties, privacy, and consumer groups. Today, the groups are releasing a set of baseline Multi-Stakeholder Principles in response to the U.S. Department of Commerce’s plan for a multi-stakeholder process on privacy. (The U.S. Department of Commerce is undertaking a representative process for bringing together members of industry and civil society to form new privacy rules.) These leading groups believe that for the multi-stakeholder process to succeed, it must be representative of all stakeholders and must operate under procedures that are fair, transparent, and credible.

Public Comments: January 2012 - Regarding Face Facts: A Forum on Facial Recognition

The World Privacy Forum appreciates the opportunity to comment on the issue of facial recognition pursuant to the FTC Face Facts Workshop held on December 8, 2011. [1] The World Privacy Forum spoke on Panel 4 of the workshop, and those comments are already on the record. In these written comments, we would like to submit several key documents for the record and reaffirm several ideas from the workshop. The documents we are including as part of these comments include the World Privacy Forum’s groundbreaking report on digital signage, The One Way Mirror Society. Also included as part of these comments are the consensus privacy principles for digital signage installations that were signed by the leading US consumer and privacy groups.

Public Comments: December 2011 - WPF urges more consumer protection and redress in the Facebook FTC settlement

In response to the FTC's proposed settlement with Facebook over the company's multiple privacy violations, the World Privacy Forum has asked the FTC to make key changes. "We applaud the FTC for its work on the Facebook case," said executive director Pam Dixon. "We support many parts of the settlement. However, we urge the FTC to provide full redress for affected consumers by rolling back the privacy controls to the 2009 defaults, and we also urge the FTC to follow the 2004 Gateway Learning, Corp. precedent and require Facebook to disgorge profits they made from violating their privacy policy retroactively." The comment period is open to the public until December 30.

Report: Many Failures: A Brief History of Privacy Self-Regulation | Section: Government Privacy Self-Regulatory Activities

This section reviews several other privacy self-regulatory activities that share some characteristics with the industry self-regulatory programs discussed above, but these activities differ in various ways. The most noticeable differences are the role of the government in the programs. The Department of Commerce is involved in the Safe Harbor Framework, and the Federal Trade Commission is involved in the Children’s Online Privacy Protection Act.

Report: Many Failures: A Brief History of Privacy Self-Regulation | Section: Conclusion

Is there any reason to think that privacy self-regulation will work today when it did not work in the past? Privacy self-regulation done in the same way that it has been done in the past, without sufficient consumer participation, and with the same goals of simply evading real regulation and effective privacy controls will continue to fail.

Congressional Testimony: What’s a Consumer to Do? Consumer Perceptions and Expectations of Privacy Online

WPF executive director Pam Dixon testified at a joint subcommittee hearing focused on privacy and the collection and use of online and offline consumer information. Dixon's testimony focused on the new "modern permanent record" and how it is used and created. Dixon said "The merging of offline and online data is creating highly personalized, granular profiles of consumers that affect consumers’ opportunities in the marketplace and in their lives. Consumers are largely unaware of these profiles and their consequences, and they have insufficient legal rights to change things even if they did know." The testimony explored concrete examples of problematic consumer profiling activities.

Consumer Tips: Is Your iPhone or iPad taking a bite out of your privacy?

If the devices are left with older versions of the iOS4 software, the data stored on the iPhones and iPads will be unencrypted and can include latitude, longitude, when the location was visited, for how long, and the data could have been collected for as long as a year. Up to 2 MG of data can be stored, which can be a lot of location data.

WPF Resource Page: Behavioral Advertising and Privacy

Some of the advertising that is done online comes with hooks. Using a variety of technologies, some largely unseen, online advertisers can track online activities, sometimes in profound ways that consumers are not expecting. Not all online advertising has "hooks" that are problematic or that raise privacy challenges. But a type of advertising called "behaviorally targeted advertising" often does. Behavioral advertising has two key components: tracking and targeting.

WPF on EASA: Self-Regulation on Online Behavioral Advertising No Longer Credible

Comments on EASA --The World Privacy Forum submitted comments today on the European Advertising Standards Alliance's Best Practice Recommendation on Online Behavioural Advertising. Our comments focus upon three key areas: First, the EASA recommendation fails to recognize the protection of consumer privacy in Online Behavioral Advertising (OBA) as a key policy goal. Second, the recommendation's protections are narrow, creating illusory protections for user privacy, whether or not they opt out of OBA. Finally, we critique the oversight and compliance mechanisms, which are not likely to foster consumer confidence nor police the industry. Drawing upon the WPF's 2007 report, The NAI: Failing at Consumer Protection and at Self-Regulation, the comments argue that EASA's approach suffers from the same weaknesses as self-regulatory approaches deployed in the United States, and that European lawmakers should not replicate the failed American approach. Law students from the Samuelson Law, Technology & Public Policy Clinic helped draft the comments as part of an ongoing project on consumer privacy and OBA.

Public Comments: February 2011 WPF Responds to FTC's Report on Privacy

The World Privacy Forum filed comments with the FTC in response to its preliminary staff report, Protecting Consumer Privacy in an Era of Rapid Change: A Proposed Framework for Businesses and Policymakers. In our comments, we urge the FTC to take affirmative steps to protect consumer privacy online and offline. Our comments include a brief history of privacy self regulation, and point out how privacy self regulation has consistently failed. The comments also discuss Do Not Track, and urge the FTC to take a broader look at tracking protections for consumers. WPF also specifically requested that the FTC identify credit reporting bureaus subject to Fair Credit Reporting Act regulations and assist consumers in locating those bureaus.

WPF Responds to FTC's Report on Privacy

WPF Comments on the FTC Privacy Report -- The World Privacy Forum filed comments with the FTC in response to its preliminary staff report, Protecting Consumer Privacy in an Era of Rapid Change: A Proposed Framework for Businesses and Policymakers. In our comments, we urge the FTC to take affirmative steps to protect consumer privacy online and offline. Our comments include a brief history of privacy self regulation, and point out how privacy self regulation has consistently failed. The comments also discuss Do Not Track, and urge the FTC to take a broader look at tracking protections for consumers. WPF also specifically requested that the FTC identify credit reporting bureaus subject to Fair Credit Reporting Act regulations and assist consumers in locating those bureaus.

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